Leading video game publisher, Rockstar Games, and CircoLoco, a dance music promoter, have reportedly entered into a partnership agreement to launch a new record label dubbed “CircoLoco Records”.
Rockstar Games has been credited with some of the most popular video games worldwide, including the GTA (Grand Theft Auto) and Red Dead Redemption series.
Notably, this announcement arrives as the latest move in the videogame developer’s history of supporting artists and DJs through its collection of games.
Reports claim that the GTA series had showcased curated radio stations with hosts like Frank Ocean and Gilles Peterson, worldwide FM founder, among other major personalities.
Rockstar supposedly included digital nightclubs in GTA Online through its After Party update, which created another platform for music discovery.
Sam Houser, founder of Rockstar Games, stated that music is fundamental to the company and is part of everything they do.
Houser added that partnering with CircoLoco is aligned with the company’s ongoing efforts to identify new ways to bring the best underground music to the “widest audience possible”.
CircoLoco Records has reportedly been planned to debut with a series of EPs that would feature tracks from the label’s upcoming compilation album Monday Dreamin’. For the album, the label would include contributions from artists whom CircoLoco had hosted earlier, claim reliable sources.
Supposedly, the album would include new releases from artists like Carl Craig, Red Axes, Seth Troxler, Luciano, Sama’ Abdulhadi, Moodymann, Lost Souls of Saturn & TOKiMONSTA, Rampa, and several others.
Monday Dreamin’ Blue EP, the first EP in the series, has been scheduled for release on 4th June, as per reports. The album would apparently feature new tracks from Rampa, Kerri Chandler, Sama’ Abdulhadi, and Seth Troxler, along with a new Dixon remix of Deichkind’s “Autonom”.
Seth Troxler’s Lumartes has now been made available for streaming and download, and further EPs have been slated for weekly release until the release of the compilation album on 9th July, reports suggest.